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Loyiro for Pharmacy.
Against mail-order and discounters you win on proximity and advice. Loyiro makes both visible.
Pharmacies don't lose revenue on prescriptions — they lose it on over-the-counter sales, where mail-order wins on price. A bonus programme flips that: customers collecting points buy their everyday items locally again. Prescription rules and pharmaceutical advertising law stay untouched, since points are awarded on non-prescription items only.
Typical use-cases
- Bonus points on over-the-counter products
- Reminders for repeat prescriptions and long-term medication
- Seasonal campaigns for hay fever, flu and travel kits
- Pre-order in the app, pick up without queueing
Sample rewards
- €5 voucher at 500 points
- Free blood pressure or glucose check
- Skincare product of choice at 1,000 points